Athens International Tourism and Culture Expo 2024 took place in Athens at the Zappeion Exhibition Center from December 12 to 14, 2024.

The exhibition was held for the 11th consecutive year, hosting more than 140 hosted buyers from 40 different countries. Among the 200 exhibitors were regional and municipal authorities, tourism organizations, hotels, luxury boutique hotels and villas, travel agencies, cruise companies, management and equipment enterprises, among others.

During the exhibition, meetings were conducted between exhibitors and hosted buyers, offering opportunities to establish new, lucrative business agreements.